Florida is the largest US medical cannabis market, with roughly 872,000 registered patients and about 720 dispensing locations producing $2.25 billion in 2025 sales. Bank-to-bank ACH settles the full basket next day on federally regulated banking rails, with no card network in the transaction.
Florida runs a medical-only market larger than most states' adult-use markets, on a vertically integrated license model.
The short version
- Florida has about 872,000 registered patients, the largest medical base in the country.
- Roughly 720 MMTC dispensing locations produced about $2.25B in 2025 sales.
- Vertical integration means one licensee carries retail, wholesale and cultivation payments.
- Bank-to-bank ACH runs on federally regulated banking rails with next-day settlement.
The Florida market, in numbers
Florida recorded roughly $2.25 billion in medical cannabis sales in 2025, up about 8%, across about 720 dispensing locations operated by licensed Medical Marijuana Treatment Centers under the Office of Medical Marijuana Use. Roughly 872,000 patients are registered.
Florida’s structure is distinctive: MMTC licenses are vertically integrated, so a single licensee cultivates, processes, distributes and retails. There is no independent wholesale tier in the way there is in Michigan or Oklahoma.
Adult-use legalization failed at the ballot in 2024, so Florida remains medical-only despite being larger than most adult-use markets. Average retail price sits near $10.20 per gram.
Why card processing closes in Florida too
The mechanism is national, not local. Card networks require every merchant to be classified with a four-digit merchant category code when an acquiring bank boards the account, and there is no code for state-licensed cannabis. A Florida MMTC dispensing location accepting cards is boarded under a category that does not describe it, and network monitoring is built to find exactly that mismatch.
Florida’s own rules do not change this. State licensing determines whether you can operate; card network operating rules are written against federal law, which has not moved. The sequence is the same everywhere: the account boards, it works for a while, monitoring flags the mismatch, and the account terminates with settled funds held, commonly for around 90 days.
Cashless ATM and PIN debit programs are common among Florida MMTCs and carry the same underlying structure regardless of how the terminal is labeled at the counter.
Bank-to-bank ACH as the alternative
ACH moves money directly between the customer’s bank account and the merchant’s, on federally regulated banking rails. There is no card network in the transaction, so no merchant category code applies and there is no network monitoring comparing behavior against a coded category.
At the counter the customer scans a QR code with their phone camera, connects their bank once in about thirty seconds, and confirms. No app download. Every purchase after that is a single confirmation, typically under twenty seconds. Greencard Payments platform data puts the repeat rate at roughly 87%. Funds settle next day into your own account, and cash acceptance is unaffected — this is an addition to the payment mix, not a replacement.
Multi-location operators and the reconciliation problem
Most Florida MMTCs run dozens of dispensing locations. That turns the payment question into a multi-site reporting question: which store took what, when did it settle, and does it reconcile against the ledger without someone rebuilding it by hand.
Reports for any date range, exportable to PDF or CSV, and automatic posting to QuickBooks are the part that saves the most time in an operation this size. Employee logins mean budtenders can ring up and send pay links while you control who sees revenue.
With 872,000 registered patients buying on repeat schedules, Florida is also the largest possible base for a one-time bank connection to amortize across. Greencard Payments platform data puts the repeat rate at roughly 87%, and a patient population is more repeat-driven than an adult-use one.
Delivery, online and wholesale
Florida permits MMTC delivery statewide, and it is a large channel — patients in a state this size often live a long way from a dispensing location. SMS pay links settle the order before the vehicle is dispatched, and e-commerce prepay collects the full basket at online checkout.
On the supply side, wholesale between licensees still settles largely in cash and checks. B2B invoicing on the same platform settles against a specific invoice, next day, with recurring billing for standing orders, and every transaction posts to QuickBooks automatically.
Availability in Florida
Seay Payments is an Independent Sales Organization. We do not process payments, handle onboarding, or provide ongoing merchant support; we connect licensed operators to the platform and to the team that runs it. Bank-to-bank ACH acceptance through Greencard Payments is offered to licensed cannabis businesses, and the demo confirms availability and fit for your license type, your volume and your bank before anything is signed.